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p!ng Cookie and Interest Based Advertising Policy

Effective as of July 16, 2024

sZipps Inc. (DBA p!ng) (collectively, “p!ng,” “our,” “we,” or “us”) maintain  https://www.pingthru.com/ and related p!ng online, emailing and mobile app services (collectively, our “Site”). This p!ng Cookie and Interest-Based Advertising Policy (“Cookie Policy”) describes how we and our business partners deploy cookies. Please review our Privacy Policy to learn how we process and use your information we collect through our Site more generally.

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What are cookies?

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Cookies are small text files placed on your device to store data that can be recalled by a web server in the domain that placed the cookie. This data often consists of a string of numbers and letters that uniquely identifies your computer, but it can contain other information as well. Some cookies are placed by third parties acting on our behalf.

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Do we use cookies on our Site?

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Yes, like many websites, our Site uses cookies for a variety of purposes, for example, to enhance your online experience by remembering your log-in status and viewing preferences from a previous use of an online service, to honor your preferences and settings, to enable you to sign-in, to provide interest-based advertising, to combat fraud, to analyze how our products and services perform, and to fulfill other purposes described in our Privacy Policy.

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What types of cookies do we use on our Site?

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The Site may use cookies of the following categories:

  • Essential Cookies:  Cookies necessary for system administration, to prevent fraudulent activity, to improve security, or to enable basic features of the Site and services online.

  • Functionality Cookies:  Cookies that enable us or third-party partners to provide certain functions of the website to you, like a video player. Please note that if you disable these cookies, we may not be able to provide all functions of our website to you.

  • Analytics and Performance Cookies:  Cookies used to assess the performance of the Site, including as part of our analytics practices to improve the content offered through the Site.

  • Targeting Cookies:  Cookies used by us or by third-party advertising networks and content providers to deliver content, including ads, relevant to your interests on the Site and third-party sites across your devices based on how you interact with our advertisements or content.

  • Social Media Cookies: Cookies set by social media services that we have added to the Site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests.

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What are your choices?

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You may opt out of the sharing of your personal information for cross-context behavioral advertising or targeted advertising by visiting our Cookie Preference Center, located in the footer of each Site we operate through which we disclose your information for cross-context behavioral advertising or targeted advertising. Additionally, we process opt-out preference signals from Global Privacy Control (“GPC”). GPC is a browser-level technical specification that you can use to inform websites that you opt out of sales or sharing of data for cross-context behavioral advertising or targeted advertising. If you use GPC, we will treat the browser and device you use as opted-out from sales or sharing to the extent the applicable sites engages in such processing. You may learn how to set up GPC by visiting https://globalprivacycontrol.org/.

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How do our advertising and marketing partners use cookies for interest-based advertising?

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We may use third parties such as advertising networks and other content providers to serve targeted ads on our Site and on other websites like social media sites. This practice is referred to as interest-based advertising. These advertising networks and/or content providers may use cookies and similar tracking technologies to uniquely distinguish you, your web browser, or your device and report certain information about your visits to our Site and other websites (e.g., web pages you visit and your response to ads) in order to measure the effectiveness of our marketing campaigns and to deliver ads that are more relevant to you, both on and off the Site and across your devices, including on social media sites. This information may also be used to evaluate our online advertising campaigns.

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Some of these companies may combine information they collect from our Site with other information they have collected relating to your web browser’s activities across their network of websites, where permitted. Please see examples of the opt-outs offered by advertising partners below.

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How can You opt out from interest-based advertising?

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Some advertising networks we may use for these purposes may be members of the Digital Advertising Alliance (“DAA”) or the Network Advertising Initiative (“NAI”). Please visit the websites below to learn more about interest-based advertising and to opt out of receiving personalized advertising or content from participating third-party advertising companies:

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Please note that if you opt out, you may still receive online advertising from us, but it will not be tailored to your interests based on online behavioral information about you. To successfully opt out, you must have cookies enabled in your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out only applies to the web browser you use, so you must opt out of each web browser on each computer you use. Once you opt out, if you delete your browser’s saved cookies, you will need to opt out again.

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How do you disable or remove cookies from your browser?

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Cookies are small text files placed on your device to store data that can be recalled by a web server in the domain that placed the cookie. This data often consists of a string of numbers and letters that uniquely identifies your computer, but it can contain other information as well. Some cookies are placed by third parties acting on our behalf.

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Google provides you choices on how your information is collected by Google Analytics by offering you an Opt-out Browser Add-on, which can be located at:

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Do we use any other tracking technologies on our Site besides cookies?

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Yes, we may use additional tracking technologies on our Site such as web beacons (also known as Internet tags, pixel tags, and clear GIFs) and mobile software development kits (SDKs). Please note we and our third-party service providers may monitor visits to our Site and sessions of users with tracking technologies, including cookies. This monitoring may log the details of your visits to our Site and information generated in the course of using our Site, such as clicks, page visits, text entered, how long you spent on a page, and other details of your visits to or actions on our Site. We may also share any of the data collected by these tracking technologies with third parties for our business purposes.

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What can you do if you have a question on p!ng’s Cookie Policy?

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If your questions are not answered online, please contact us using one of the applicable methods:

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